We here at Paddy Power love a bit of controversy. Especially if it gets our name in the papers. You could say we’re the Lindsay Lohan of bookmaking. It may seem like we’re just wandering around in a stupor getting in to trouble and allowing paparazzi to take up-skirt pictures of our leafless kooch. But it’s all part of a plan to get signed up for a remake of Herbie Goes Bananas. Or something like that.
As you can see, Paddy Power put up a rather large billboard in central Liverpool today. It suggests that some lucky Scouser has a genie’s lamp and used up his or her first two wishes on Margaret Thatcher dying and Alex Ferguson retiring. A 30-metre digital screen to be exact, directly across from Lime Street train station.
Have you passed through Lime Street station today? If so we’d love to hear what you think about our latest advertising.